Legal
Privacy Policy
Last updated: October 2026
Longmoor Care Limited ('we', 'us', 'our') is committed to protecting and respecting your privacy. This policy explains how we collect, use, store, and share personal data when you interact with our website or services, in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Please read this policy carefully. By using our website or submitting information to us, you acknowledge that you have read and understood this policy.
1. Who we are
The data controller responsible for your personal data is:
Longmoor Care Limited Abbeyfield House, 42 Anchorage Road Sutton Coldfield, Birmingham B74 2PL
If you have any questions about this privacy policy or how we handle your personal data, please contact us at [email protected].
Data Protection Officer: [DPO Name — to be confirmed] ICO Registration Number: [To be confirmed]
2. What personal data we collect
We may collect and process the following categories of personal data:
Contact and enquiry data: name, email address, telephone number, postcode, and the content of messages submitted via our website contact form.
Recruitment data: name, contact details, employment history, qualifications, references, and any other information you provide when applying for a role with us.
Care placement enquiry data: information provided by families, social workers, care managers, NHS professionals, or local authority commissioners when making a referral or placement enquiry. This may include details about the individual requiring care.
Website usage data: IP address, browser type, pages visited, time spent on pages, and other technical data collected automatically via cookies and analytics tools.
3. How we collect your data
We collect personal data in the following ways:
Directly from you: when you complete our website contact form, send us an email, apply for a job, or contact us by telephone.
From third parties: such as referral agencies, local authorities, NHS bodies, or other healthcare professionals making a placement enquiry on behalf of an individual.
Automatically: through cookies and similar technologies when you browse our website.
4. How we use your data
We use your personal data for the following purposes:
To respond to general enquiries submitted via our contact form or by email.
To process and manage job applications and recruitment activity, including contacting you about your application, conducting interviews, and carrying out pre-employment checks.
To assess and respond to care placement enquiries, and to facilitate the admission process for individuals requiring our services.
To improve our website and services through analysis of website usage data.
To comply with our legal and regulatory obligations, including those imposed by the Care Quality Commission (CQC) and other relevant bodies.
5. Legal basis for processing
We rely on the following lawful bases under UK GDPR to process your personal data:
Legitimate interests: to respond to enquiries, manage our recruitment process, and improve our website.
Contractual necessity: where processing is necessary to take steps at your request prior to entering into a contract, or to perform a contract with you.
Legal obligation: where we are required to process data to comply with a legal or regulatory requirement.
Consent: where we have obtained your explicit consent, for example in relation to certain cookies. You may withdraw consent at any time.
Where we process special category data (such as health information in connection with a care placement), we rely on the additional condition of substantial public interest or, where applicable, explicit consent.
6. Cookies and website analytics
Our website uses cookies — small text files placed on your device — to help us understand how visitors use our site and to improve your experience.
We use strictly necessary cookies (required for the website to function) and, where you have consented, analytics cookies to collect aggregated data about site usage.
You can manage or withdraw your consent to non-essential cookies at any time via the cookie settings on our website, or by adjusting your browser settings. Please note that disabling certain cookies may affect the functionality of our website.
7. How long we keep your data
We retain personal data only for as long as necessary for the purposes for which it was collected, or as required by law.
General enquiries: up to 12 months from the date of your enquiry, unless a longer relationship is established.
Recruitment data: unsuccessful applications are retained for up to 6 months after the recruitment process concludes. If you are appointed, your data will be retained as part of your employment record in accordance with our HR retention policy.
Care placement data: retained in accordance with our obligations under health and social care legislation and CQC requirements, typically for a minimum of 7 years.
8. Who we share your data with
We do not sell your personal data. We may share it with:
Regulatory and statutory bodies: such as the Care Quality Commission (CQC), local authorities, NHS bodies, or other bodies where we are legally required to do so.
Service providers: third-party suppliers who process data on our behalf (for example, IT and hosting providers), under appropriate data processing agreements.
Professional advisers: such as legal, financial, or HR advisers, where necessary.
All third parties are required to handle your data securely and in accordance with UK GDPR.
9. Your rights
Under UK GDPR, you have the following rights in relation to your personal data:
Right of access: to request a copy of the personal data we hold about you.
Right to rectification: to request that inaccurate or incomplete data is corrected.
Right to erasure: to request that we delete your data in certain circumstances.
Right to restrict processing: to request that we limit how we use your data.
Right to data portability: to receive your data in a structured, commonly used format.
Right to object: to object to processing based on legitimate interests.
Rights related to automated decision-making: we do not make solely automated decisions that have a significant effect on you.
To exercise any of these rights, please contact us at [email protected]. We will respond within one calendar month. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk.
10. Data security
We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or disclosure. These include secure server infrastructure, access controls, and staff training on data protection.
While we take all reasonable steps to protect your data, no method of transmission over the internet is completely secure. If you have concerns about the security of your data, please contact us.
11. Links to other websites
Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to read their privacy policies.
12. Changes to this policy
We may update this privacy policy from time to time. Any changes will be posted on this page with a revised 'last updated' date. We encourage you to review this policy periodically.